Registration

Marketing Your Brand in a Virtual Environment, Maximizing Your Impact Online.

Doug Sandler
JJ Flianes

Marketing Your Brand in a Virtual Environment, Maximizing Your Impact Online

June 3 | 4:00pm EDT

Maximize the impact of your executive coaching practice, using PODCASTING and the online virtual space.

The virtual world can seem daunting, but it doesn’t need to be this way. While the core practice of your executive coaching business has not changed, marketing and exposing your brand and your practice certainly has. Join Doug Sandler and JJ Flizanes, experts in the world of online marketing, podcasting, webinars and online course creation as they take a detailed look at growing your coaching business in the online space. Getting the message out about what you do and how you do it is easier now than ever, but you will need to know the essential components. This conference session will share, in detail, some of the key elements for creating buzz for your coaching practice in the virtual world.

Takeaways:   

  • A list of the benefits for podcasting and the online space
  • The foundational elements for efficiently creating content while marketing executive coaching services
  • Clear steps to creating a strategy for entry into the virtual arena

Doug Sandler

Monetization Strategist, Build Influence, Grow Community | CEO at Turnkey Podcast, Podcast Producer & Coach, Business Consultant & Coach, Sales & Customer Service Trainer, Author, Speaker

Session – Marketing Your Brand in a Virtual Environment, Maximizing Your Impact Online

Doug Sandler is an entrepreneur and podcast industry leader. His book, Nice Guys Finish First is a #1 ranked Amazon Best Seller.  As a podcast host of The Nice Guys on Business, Doug has interviewed Gary V, Arianna Huffington, John C. Maxwell and dozens of celebs. Doug is a nationally recognized speaker, writer, and founder of TurnKey Podcast Productions, providing podcast production, editing and launch services. His Nice Guys podcast, with over 1,000 episodes has been downloaded 3.5 million times, in more than 175 countries.

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JJ Flizanes

Host, Trainer, Author, Strategist

Session – Marketing Your Brand in a Virtual Environment, Maximizing Your Impact Online

JJ Flizanes is an Empowerment Strategist and the host of several podcasts including People’s Choice Awards nominee Spirit, Purpose & Energy. She is the Director of Invisible Fitness, a best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life and The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame. Named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine, JJ has been featured in many national magazines, including Shape, Fitness, and Women’s Health as well as appeared on NBC, CBS, Fox, the CW and KTLA.

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Jonathan Sibley, MCEC

What is vertical development and what might it bring to our coaching?

Building on the work of Jean Piaget with children, Bob Kegan, Suzanne Cook Greuter, Bill Torbert, Jennifer Garvey Berger, Theo Dawson and others have considered how adults can continue to develop in how we experience and think about ourselves and the world. In this session, we’ll look at how a focus on what is often called vertical development might be applied in our coaching and what it might add to our work with individuals and teams. We will also look at the shadow side of vertical development and things we might want to watch out for.

Key takeaways:
 
  1. The difference between “horizontal” development (used in most training and coaching) and “vertical” development?
  2. How you might begin to apply a vertical development approach in your coaching?
  3. Options to assess your developmental stage and the stages of your clients?

Janice Perkins, MCEC

How Leaders Get Stuck
Keynote
Speaker

A discovery of what kind of leader I want to become and the ways I limit myself from getting there. As leaders, we tend to make our decisions the same way every time. When we are in distress, we tend to get stuck in the same quicksand for our teams and our organizations. When leaders become frozen, the consequences to the organization, staff, productivity, profits and workflows can be devastating. When leaders are stymied, choices for escaping the situation can be skewed, narrow and solutions may seem non-existent. 

Key take-aways:

  1. Objectives: Why is my capacity as a leader limited
  2. Learning how to unleash my potential
  3. Learning how to establish an aspiration to direct my goals and decisions

Andrew Cohn

Tune In To Lead

We know that listening is a critically important leadership skill. This means listening effectively to others to build alignment, engagement and accountability. But equally if not more important is listening to our deeper selves to ensure motivation, high performance, and fulfillment.

Most of us don’t do either kind of listening very well, or very frequently. And that’s because true listening is hard to master; it’s fundamentally about being present, tuning in, and connecting to our personal purpose. How can we do that in an overstimulating world that’s becoming even more demanding?

This is a conversation about the benefits of and barriers to deep listening, and how we can do better for ourselves and our clients. A variety of strategies will be discussed. One specific innovative, yet traditional, experiential approach will be included in the conversation, namely engaging with horses- it may not be what you think!

Key take-aways

  1. The relationship between listening and engagement, effective decision-making, and personal fulfillment
  2. Strategies for successfully tuning in, both to others and to ourselves

Jeremy Jones

How to author a book to grow your business

Jeremy C. Jones, a proud military veteran, is also a family man and entrepreneur who lives in Scottsdale, Arizona. His accomplishments include being a four-time #1 Best-Selling Author on Amazon, hosting the popular podcast “Ideas & Impact,” establishing AuthorityCoach.com, and founding and serving as CEO at Jones Media Publishing.

Key take-aways

  • Discover how to position yourself as an industry authority to your perfect clients
  • Learn how to convert more cold leads into warm referrals with a published book
  • The three ways we use a published book to get more leads and client applications to grow your business

Gregg Ward, MCEC

Can Executive Coaches Really Restore Respect to the Workplace?
Effectively supporting the repair of broken work relationships in a disturbingly disrespectful world
Presenter
Speaker

In this engaging, hi-energy, and informative talk, Gregg Ward, the Executive Director of the Center for Respectful Leadership, and a bestselling, award-winning author, speaker and Master Corporate Executive Coach introduces us to his brand-new book Restoring Respect: a how-to guide for supporting the repair of broken work relationships and his Coaching for RespectTM process which he has used successfully many times in industry and government. You’ll learn how Gregg does it and how you can do it too!

Key take-aways:

  • You Will Learn About…
    The Neuroscience of Respect & Disrespect
  • The Ten Steps of the Coaching for RespectTM Process
  • How Facilitating the CfRTM Process is of Significant Value to Your Coaching Practice

Dr. Elie Daher, MCEC

Re-imagining Leadership

Subtopics:

  1. “Charting a Course for Organizational Alignment and Improvement”
  2. “Unleashing Organizational Potential through Leadership Enhancement”
  3. “Enhancing Team Dynamics”
  4. “Humanizing the Digital Revolution”

 

Dr. Daher’s presentation on “Reimagining Leadership” covers four subtopics for enhancing leadership and organizational effectiveness:

  1. “Charting a Course for Organizational Alignment and Improvement” emphasizes aligning an organization’s goals, culture, and structure for better performance.
  2. “Unleashing Organizational Potential through Leadership Enhancement” explores how leadership development programs can identify high-potential employees, boost engagement, and drive innovation.
  3. “Enhancing Team Dynamics” highlights effective communication, collaboration, and trust in building high-performing teams.
  4. “Humanizing the Digital Revolution” stresses the importance of leaders assessing their readiness to embrace Industry 5.0 (IR5.0) and adopting mindsets like change, learning, and customer-centricity to leverage technology responsibly and navigate the upcoming industrial revolution successfully.

 

Get ready to challenge the status quo! Dr. Daher’s presentation on “Reimagining Leadership” unveils four game-changing takeaways for enhancing leadership and organizational effectiveness:

  1. Align your organization’s goals, culture, and structure to thrive and achieve sustainability in a constantly evolving business landscape.
  2. Revolutionize your leadership development programs to identify and nurture your high-potential employees, boost employee engagement, and foster innovation in your organization.
  3. Build high-performing teams through effective communication, collaboration, and trust – the secret sauce of success.
  4. Gear up for Industry 5.0 (IR5.0) by embracing change, lifelong learning, and customer-centricity mindsets to leverage technology responsibly and seize opportunities presented by the next industrial revolution. Be the leader who not only survives but thrives!

Dr. Terry Hildebrandt, MCEC

How to Effectively Choose and use Assessments

Assessments and instruments are vital for any coach’s toolbox; however, there are so many options and applications that choosing and using the right assessment is confusing and daunting.  In this presentation we will explore an integral approach to the landscape of instruments and demystify the process of selecting the right tools for specific applications in individual, group, team, and organizational coaching.  

Key take-aways:

  • Understand the Integral Map of Assessments and how you can measure psychological, behavioral, cultural, and social perspectives in coaching engagements.
  • Access free tools that you can try out for yourself or your clients right away.
  • Understand the benefits of using assessments for clients, coaches, and your business.
  • Outline the key factors to consider when choosing specific instruments for client engagements.
  • Hear about how Artificial Intelligence and automation are enabling better instruments and client interpretations.

Michael Crystal

Finding the Fun in Coaching

We’ll explore where the “fun” in coaching lies.  Beyond the fulfillment, monetary and psychic income we derive from doing what we do, we’ll look at what makes it fun, for us and those we coach.  

Fun can be defined in so many ways — light-hearted pleasure, enjoyment, amusement, boisterous joviality, merrymaking entertainment — there’s probably a great deal more of it in our work than we may realize. So we’ll identify where it is and what it looks like — please be prepared to share your own personal stories of where you find fun in your work — how do we know when we experience it, what can we make of it and what benefits do we and those we coach derive from adding more of it to the mix.

 

Key take-aways:

  1. Determine what “fun” is and where does it fit in the coaching process
  2. The differences between “fun” and “funny,” and what are the appropriate uses of fun
  3. Increase our sensitivity to the fun we derive from coaching
  4. Improve our creation of fun for our own benefit and the benefit to those we coach
  5. Have fun while exploring the fun in coaching

 

Edgar Papke, MCEC

True Alignement
Keynote
Speaker

As a pioneer in the art and science of alignment, Edgar Papke is globally recognized for his work as an author, international award-winning speaker, podcast host, and master executive coach. HisTrue Alignment presentation draws from his bestselling books True Alignment and Innovation By Design, as well as his over 30 years of experience helping leaders and organizations align and grow to achieve greater levels of success.

In exploring the elements of the TA system, practitioners will be provided a framework and insight into human-centered approaches to the alignment of customer experience, brand, culture, and leadership influence. Furthermore, participants will connect with their purpose and gain insight into their own unique approach to their professional pursuits.

Key take-aways:

  • Discover the True Alignment System
  • Explore the elements of alignment
  • Understand how misalignments present powerful opportunities
  • Learn how to apply alignment as a coaching tool
  • Delve into the alignment of self

Holly Teska, MCEC

Ditch the ROI conversation and shift to Business Value

For years, the coaching industry has tried everything possible to demonstrate the return on investment for coaching.  It’s an impossible feat, given we are dealing with humans and complex systems working in tandem to create better leadership.  Holly will share how she has learned to speak with senior-level buyers, connecting the dots between behavioral shifts and the achievement of business goals. It’s a conversation that gets attention.

Key takeaways:
 
  1. Shift the ROI conversation to an IOO (impact on organization) conversation
  2. Speak the language of business leaders when selling coaching
  3. Understand the link between behavior change and operational shifts

Barbara Singer, MCEC

Variety of Life: Coaching to Accelerate Diverse Executives

Diversity in Leadership Mission in Academia and our Work in Partnership with Corporate Clients

Mission: To serve as a catalyst for the advancement of ethnic minorities and women across the country, facilitated through the development of talent pipelines for higher education and industry.

Vision: To help close educational attainment gaps, wealth gaps, skills gaps, and opportunity gaps for minoritized groups in order to transform our living, working, and learning communities, into thriving ecosystems where human flourishing is a realistic endeavor for all.

Purpose: To foster the professional growth and development of ethnic minorities and women leaders, acting as a vehicle for local firms to attract and retain talent, who are empowered to become change agents in communities across the country. 

Barbara will talk about her work with the Executive MBA Council and how they are setting the standard for challenging business schools to address diversity, equity, inclusion, and accession.  Through our work with the Diversity in Leadership Program and many other diversity initiatives in corporations, we are helping to move the needle.

  • Organizations
    Organizations directly supporting education and  advancement of DEI leaders.
    • Provide an opportunity to excel and advance,
    • Focus on the development that matters; co-build your diverse talent,
    • Establish a strong, supportive network of diverse colleagues, and
    • Participate in speaker events and establish your firm as a premier DEI employer.
  • Leading Business Schools
    Schools partner to deliver academic courses, while increasing their exposure and attractiveness to potential DEI graduate degree enrollment.

 

“The American economy has the capacity to grow an additional $8 trillion by 2050, if only our nation would commit to professionally advancing ethnic minorities and women.”

– W.K. Kellogg Foundation

Key take-aways:

We have to move beyond talking about barriers to removing them.  Explore ways you can increase your impact with diverse executives, change how you measure impact, and partnering for results.

Anna Pool

Unlocking Solutions to Extreme Povery
Ted
Speaker

When I became a volunteer with the Shanta Foundation, an international NGO headquartered in Durango, CO, serving the extreme poor in Myanmar, I had no idea I would become part of a cutting-edge movement in community led development.  I had no idea I would develop powerful insights and expertise about global poverty.  Or that Shanta’s unique approach to community mobilization, leadership development and community banking would actually work, facilitating more that 35 villages in finding paths out of extreme poverty, even in under the terror of the military dictatorship. But almost 15 years later, that’s exactly what’s happened.

All of you are coaches—you get the potential inherent in the leaders you work with and how, with a little support and insight, most can become an even greater force for the good in their worlds.  But for some reason, most development approaches have yet to translate that dynamic to unlocking solutions to extreme poverty.  We are still bringing our colonialist, racist, sexist biases to this work, and despite incredibly sincere and expensive initiatives, often end up either enabling or simply not helping those we aim to serve.  I’m excited to explain more about Shanta’s approach to the work, because it is tightly aligned with the principles of the work that we do every day as coaches and consultants. And because it works—bringing about sustainableand outrageously uncommon results.  

Key take-aways:

  • How and why traditional approaches to poverty reduction fall short
  • Key principles to activate local leadership and embed agency and sustainability into the work
  • How to become an influencer for unlocking sustainable solutions to extreme poverty

 

Dr. Ana Melikian

Mindset Zone: Unlocking the Human Potential for Self-Leadership
Keynote
Speaker

Would this work as a talk teaser?

Actions based on reactivity are the number one cause of overwhelm and burnout. If you’re always busy, stressed, and tired, you may be unintentionally falling into a dynamic that is keeping you from achieving the results you want and stunting your human potential.

By exploring the relationship between thoughts, feelings, and actions, and how to overcome the tendency to unwittingly repeat old patterns, you can develop your self-leadership skills and increase your impact while enjoying the process.

Sound too good to be true?

Ana Melikian, a Ph.D. in psychology, will make it possible for you. 

In this interactive and highly educational talk, Ana will teach you her simple and powerful P.I.E. Method that will allow you to unlock your human potential so you can lead yourself and others to amplify effectiveness while avoiding burnout. 

Key take-aways:

  • a thorough understanding of how life-changing it can be to press the pause button
  • increased self-awareness
  • and embrace the experimentation mindset every day for increased happiness, productivity, and growth
courage logo

CB Bowman, MCEC

Mini Workshop: Courage to Leap & Lead
More about CB
Keynote
Presenter

Has your client’s team lost its compassion and capacity for creativity and innovation?
Are their teams not living up to their full potential?

Courageous leadership can inspire and motivate teams, foster a culture of innovation, and ultimately drive business growth. Investing in courage consulting can be a powerful tool for personal and professional development, and can help you and your team tap into your full creative and leadership potential.

As an executive, having the courage to make difficult decisions and take calculated risks can be crucial to the success of your company. Consulting with CB can provide an outside perspective and support you in building the confidence to act on your convictions. A courageous leader is not afraid to challenge the status quo, speak their truth, and take action in the face of uncertainty.


PROGRAM TAKEAWAYS:
▶︎ How to increase capacity for creativity and innovation.
▶︎ How to turn failure into sustainable accomplishments.
▶︎ How to create a culture of growth, and step out in front of your competition.
▶︎ How to recognize and support courageous behaviors

Jordan Goldrich, MCEC

Victim vs. Target
Coaching Clients Who Work With Abrasive Leaders

Jordan Goldrich is a Master Corporate Executive Coach, Member of Marshall Goldsmith’s MG100 Coaches, and a Professional Certified Coach. A former COO, he specializes in working with valuable executives who are experienced as abrasive to be completely authentic, fulfill their mission, and drive results without damaging relationships® Jordan is co-author of the Amazon best seller, “Workplace Warrior: People Skills for the No-BS Executive.” He is producer/host of the podcast, “Workplace Warrior®: Drive Results Without Damaging Relationships®”

When your client is subject to disrespectful, bullying behavior do they feel victimized and wounded or do they see themselves as a target who can remain calm, confident and in control? You will hear three areas related to coaching people who work with abrasive, bullying, executives to survive and even thrive. Author, speaker and Master Corporate Executive Coach, Jordan Goldrich shares perspectives from the martial arts, and his background as a retired Licensed Clinical Social Worker.

Key Take-aways

  1. Know how the brain of abrasive leaders is wired
  2. Application of martial arts philosophy for dealing with psychological attack
  3. How to give feedback to people who don’t want to hear it

Susan Conti, MCEC

Coaching from Within

We will explore concepts and successful applications of developing and implementing an Internal Executive Coaching program.

Exploration will include research, feedback from current practitioners, benefits and potential pitfalls, structuring a successful program, and ideas for how to market your Executive Coaching skills to provide Internal
Executive Coaching services.

Key take-aways:

• Gaining new perspectives about launching an internal executive coaching program
• Ideas for how to structure an Internal Executive Coaching program
• How to avoid potential pitfalls and challenges
• Understanding how to differentiate the roles of Leadership and Management Coaching from that of a Professional Internal Executive Coach.

Marketing Your Brand in a Virtual Environment, Maximizing Your Impact Online.

Presentation Title
Keynote
Speaker

Subtopics:

  1. “Charting a Course for Organizational Alignment and Improvement”
  2. “Unleashing Organizational Potential through Leadership Enhancement”
  3. “Enhancing Team Dynamics”
  4. “Humanizing the Digital Revolution”

 

Dr. Daher’s presentation on “Reimagining Leadership” covers four subtopics for enhancing leadership and organizational effectiveness:

  1. “Charting a Course for Organizational Alignment and Improvement” emphasizes aligning an organization’s goals, culture, and structure for better performance.
  2. “Unleashing Organizational Potential through Leadership Enhancement” explores how leadership development programs can identify high-potential employees, boost engagement, and drive innovation.
  3. “Enhancing Team Dynamics” highlights effective communication, collaboration, and trust in building high-performing teams.
  4. “Humanizing the Digital Revolution” stresses the importance of leaders assessing their readiness to embrace Industry 5.0 (IR5.0) and adopting mindsets like change, learning, and customer-centricity to leverage technology responsibly and navigate the upcoming industrial revolution successfully.

 

Get ready to challenge the status quo! Dr. Daher’s presentation on “Reimagining Leadership” unveils four game-changing takeaways for enhancing leadership and organizational effectiveness:

  1. Align your organization’s goals, culture, and structure to thrive and achieve sustainability in a constantly evolving business landscape.
  2. Revolutionize your leadership development programs to identify and nurture your high-potential employees, boost employee engagement, and foster innovation in your organization.
  3. Build high-performing teams through effective communication, collaboration, and trust – the secret sauce of success.
  4. Gear up for Industry 5.0 (IR5.0) by embracing change, lifelong learning, and customer-centricity mindsets to leverage technology responsibly and seize opportunities presented by the next industrial revolution. Be the leader who not only survives but thrives!